Diploma in Business Communication Essay

Learning Outcomes for unit1. Understand various types of stock reading. 2. Be able to present business selective schooling effectively 3. Understand the issues and constraints in coition to the use of business information. 4. Know how to communicate business information using appropriate methods. judge criteria for unitP1 Explain different types of business information their sources and purposes P2 nonplus complex internal business information using 3 different methods appropriate to the users needs P3 Produce corporate parleysP4 value the external corporate communications of an existing product or service P5 Explain the legal and ethical issues in relation to the use of business information P6 Explain the perational issues in relation to the use of business information P7 Outline electronic and non-electronic methods for communicating business information, using examples for different types of audience M1 Analyse different types of business information and their sources M2 Analyse the legal ethical and operational issues in relation to the use of business information, using appropriate examples D1 Evaluate the appropriateness of business information used to make strategic decisions. D2 Evaluate the effectiveness of business information and its communication as key contributors to the success of an organisation, using examples to illustrate your pointsTasks Grading criteria addressedPart 1 Task 1Using the research on HMV, prepare a written report which a) Explain the types of information used, their sources and purposes(Make sure you include verbal, written, onscreen, multi-media, web-based) b) To get M1 your report should analyse the different types of information (make sure your explanation is detailed break down to each one piece of information and look for connections etc) c) The next function of your report should quantify the appropriateness of 2 sets of information used in making strategic decisions e.g. a commercialiseing decision based on market research information or financial performance based on financial information gathered etc.(Find out what sort of information each function requires and uses) d) Complete the attached form and attach it to your written report, outlining the methods of communication used by the company for different types of audience (different ages, ethnicity, gender, special needs etc) realise electronic (email, internet, fax etc) and non-electronic (invoices, memos, letters etc) methods. P1P2 method 1M1D1P7 PART 2 Task 1 a) Produce a leaflet or advert for customers giving information about products or services HMV offer. b) Choose a real example of an external corporate communication from HMV. In a Memo to your manager evaluate it as a means of corporate communication. (Remember not all such communications are effective) c) Then evaluate the effectiveness of the business organisation and its communication and the role it has played in the success of this company.You must include examp les to illustrate your point.Tip investigate other organisations that have excellent communication and information systems and use them for simile with your organisation. P3P4P2 method 2D2 Part 2 TASK 2Give a power point presentation a) Explaining the legal and ethical issues in relation to the use of business information at HMV such as protection of personal information and confidentiality b) Also explaining the operational issues in relation to the use of business information such as back up, health and safety, security of information etc. Make sure you explain how the organisation deals with these issues. c) An analysis (with appropriate examples) of the way HMV manages their business information legally, ethically and operationally. Try to look at reasons for policies and procedures that relate to business information and any benefits or drawbacks P5P2 method 3P6P2 method 4M2Personal Learning and Thinking Skills (PLTS) * Opportunities for development Unit UnitIndependent Enquirers P1, P2, P5, P7 Creative Thinkers P1, P2, P4, P5, P6 Reflective learners P4 Team Workers Self Managers P3 Effective Participators Unit assignment verified by Signature of Internal Verifier determine